Park Place Technologies expands leadership team with appointment of CFO and CRO



Michael Vedda, Chief Revenue Officer, Park Place Technologies

Both appointments continue to fulfil the company’s strategic plans as the company simplifies the management of complex technology environments for its 17,000 customers.

Park Place Technologies has announced that Andrew Gehrlein has joined the company as Chief Financial Officer and Michael Vedda has joined the company as Chief Revenue Officer.

Andrew Gehrlein, CFO, Park Place Technologies

As CFO, Gehrlein will oversee Park Place’s overall financial strategy, including reporting, capital allocation, and treasury.

He will join a leadership team engaged in further strengthening the company’s internal and customer-facing capabilities, the company revealed.

Gehrlein brings nearly 30 years of experience to Park Place Technologies, most recently serving as CFO of Valtris Specialty Chemicals in Independence, Ohio.

At Valtris, Gehrlein led a team through financial planning and analysis, credit market activities, private equity sponsorship, board relations, and mergers and acquisition diligence and integration. His previous roles include more than a decade as CFO for ERICO International Corporation, in Solon, Ohio, and Controller for Chart Industries, Inc., formerly headquartered in Garfield Heights, Ohio.

“I am excited to join the Park Place team and guide the company’s remarkable organic and acquisition-driven financial growth,” said Gehrlein.

“Park Place Technologies has maintained a sterling financial record and it will be a great opportunity to help protect the company’s immediate and long-term interests.” 

Gehrlein inherits the role from Tony Tricarichi, who is retiring after serving Park Place as CFO since 2017.

“Andy has overseen some challenging and highly successful financial growth opportunities,” said Chris Adams, President & Chief Executive Officer, Park Place Technologies.


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“He will help drive our high-performance culture with our private equity investors and guide Park Place’s finances through rapid global expansion. We are incredibly pleased to have Andy join the Park Place team.”

As CRO, Vedda will drive revenue globally for Park Place Technologies across all strategic business units, including ParkView and Entuity.

Vedda brings nearly 25 years of professional experience to Park Place Technologies, most recently serving as Dell EMC Vice President of Sales for the Americas, Data Protections Solutions.

“The chance to work with this world class leadership team while driving strategic planning, revenue growth, profitability, and corporate culture globally makes Park Place a perfect fit,” said Vedda.

“I am excited to contribute to a dynamic Cleveland-based leadership team that is experiencing unprecedented global growth.

“It’s an exciting time to join Park Place, a true market leader, as they expand their maintenance services to incorporate Discovery, Monitoring, Support, and Optimization.

“As organisations continue to focus on digital transformation, they will lean into strategic partners that can help IT drive value back into their business. Our services and software solutions are uniquely positioned to do just that.”

He also served in several sales leadership roles across Asia and Europe during nearly a decade at Parametric Technology Corp.

“Michael has a proven track record, consistently exceeding quotas and building highly successful and loyal international teams,” said Chris Adams, President & Chief Executive Officer, Park Place Technologies.

“Michael’s on-the-ground experience living in Asia and Europe, along with nearly 25 years of sales leadership experience, are going to greatly enhance our industry-leading sales team and the positive momentum we’re achieving in the market.”

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