Thursday, November 23, 2017

Huawei to target Sweden’s booming fintech scene with data centre business

Reporting from Shanghai: ICT company opens up about its plans for the server business, with Europe, the US and APAC all set to be targeted for expansion as well.

Huawei has vowed to ramp up its market share in the Nordic region with more work towards expanding its data centre sever business in the cards.

William Dong, VP of data centre marketing solution sales for the company’s Enterprise Business Group, told Data Economy, that within Huawei’s plans for the region, Sweden’s fintech scene is an attractive landscape for the Chinese multinational.

“[The Nordic market for Huawei] is very small. We will turn this into an active market, especially in Sweden, and especially around fintech,” Dong said.

He also added that Huawei has a big focus on five key industries including manufacturing, something that Sweden seems to have plenty of, or enough to get Huawei interested in its sector

Dong said: “We think Sweden has this kind of big manufactures; so we chose Sweden for our potential big Nordic market.”

The other four industries of focus include energy, finance, transportation and public safety.

Qiu Long, president of Huawei Technologies’ IT server product line, added that today, in the Nordic region, the country with the highest share of the Huawei’s presence amounts to 15%.

He did however not specify which country, and the company was also not able to provide specific figures for the region as a whole and its share in the Huawei’s overall CNY 44.7bn (FY 2016) enterprise segment.

Long also said that for the server business, the company will focus not only in the Nordics, but on several regions, “including Europe, the US and APAC”.


Boundless computing

The server business at Huawei is today very much run under the slogan of “boundless computing”.

Here’s the definition from Huawei:

Boundless computing includes optimizing computing for applications and bringing computing closer to data sources, to unleash the full potential of computing. It also includes pushing beyond the boundary of servers, and enabling DC-level resource pooling and on-demand provisioning, to boost the overall computing efficiency of data centres. Moreover, it requires going beyond the boundary of data centres, enabling smart access, and taking computing even into the data sources, in this way, to smarten up data at the remote end.

Boundless computing has been introduced by Huawei earlier this year, and as Long explained, has been designed to “reimagine computing for a better-connected world”.

With that in mind, Huawei is reading for a world where 80% of computing is done outside the data centre, in edge computing enabled environments to which boundless computing will deliver server hardware.

Long said: “The edge has some differences from the normal data centre. Because it is running in very different environments and extreme conditions, the hardware cannot be built in the same way as the one for data centres.

“Therefore, Huawei will do two things: first, hardware designed at the chip level to support operations and computing at the node level and support analytics at the edge.

“Secondly, we will do something around extreme environments, similarly to what we do in our telco business. For example, our wireless base stations can be placed in any extreme locations.”

The executive also vowed to in the future five years making Huawei’s boundless computing vision go “beyond the boundary of the CPU”.

Long said: “The CPU is not the only good thing for computing. For data centres we will also go beyond the data centre. We will have ubiquitous computing beyond the data centre.”