Google Cloud splashes $2.6bn on acquiring data analytics firm Looker



Looker analytics is headquartered in Santa Cruz, California, U.S

This is the first major acquisition for Google Cloud under the management of its new CEO, Tomas Kurian.

Google (NASDAQ: GOOGL) has entered into a definitive agreement to acquire data applications and analytics company Looker for $26bn in cash, set to be complete later this year, subject to customary closing conditions.

It was revealed that the acquisition builds on an existing partnership between the two companies where they share more than 350 joint customers, such as Buzzfeed, Hearst, King, Sunrun, WPP Essence, and Yahoo!.

“Looker extends our business analytics offering with two important capabilities—first, the ability to define business metrics once in a consistent way across data sources,” said Google Cloud’s CEO, Thomas Kurian in a written statement.

“This makes it easy for anyone to query data while maintaining consistent definitions in their calculations, ensuring teams get accurate results.

“Second, Looker also provides users with a powerful analytics platform that delivers applications for business intelligence and use-case specific solutions such as Sales Analytics, as well as a flexible, embedded analytics product to collaborate on business decisions.


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“The addition of Looker to Google Cloud will help us offer customers a more complete analytics solution from ingesting data to visualising results and integrating data and insights into their daily workflows.”

Kurian also added that this new acquisition will help Google Cloud deliver industry specific analytics solutions in its key verticals, such as supply chain analytics in retailing; media analytics in entertainment; or healthcare analytics at global scale.

“The combination of Google Cloud and Looker will enable us to further accelerate our leadership as a WordPress digital experience platform,” said Heather Brunner, Chairwoman and CEO, WP Engine.

“By combining our BigQuery data warehouse with extended BI and visualisation tools from Looker, we’ll be empowered with faster, more actionable data insights that will help drive our business forward and better serve our customers.”

Google Cloud mentioned that while it deepens the integration of Looker into Google Cloud Platform (GCP), customers will continue to benefit from Looker’s multi-cloud functionality and its ability to bring together data from SaaS applications like Salesforce, Marketo, and Zendesk, as well as traditional data sources.